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Kylian Mbapp\u00e9 made a round trip to Switzerland for a little birthday party. But it was he who left with a gift! The prestigious Swiss watchmaker Hublot wanted to mark the 20th anniversary of his emblematic Big Bang collection with a spectacular gala evening in Geneva, called “Big Bang Night”. This memorable event was enhanced by the presence of the French and ambassador of the brand.<\/strong><\/p>\n Mbapp\u00e9's remarkable appearance underlined the solid partnership that unites the player and the watch brand. Although the event mainly celebrated the two decades of impact of the Big Bang, it also served as a nod to the long history of Hublot in watchmaker. This article proposes to explore the considerable importance of Mbapp\u00e9 beyond football fields and the general phenomenon of luxury watches as objects of lust for high-level athletes.<\/p>\n Kylian Mbapp\u00e9 has largely exceeded the borders of football to become an influential world figure in various fields. His sense of style and planetary popularity make him an ideal ambassador for luxury brands.<\/p>\n He notably established a partnership with The prestigious Dior fashion house<\/strong>illustrating its appeal in the world of fashion. This presence in fashion shows that its influence transcends sport, participating in shaping consumer trends and preferences. In parallel, Mbapp\u00e9 has an impressive range of advertising contracts with leading brands such as Nike, Hublot, EA Sports (appearing on the cover of FIFA 21), Panini, Oakley and Sorare<\/strong>.<\/p>\n Its income from these partnerships are estimated at $ 20 million per year<\/strong>. This commercial success stems directly from its exceptional performance on the field, making it extremely attractive for companies seeking to benefit from its notoriety and its positive image with a large audience.<\/p>\n In addition, Mbapp\u00e9 actively invests in philanthropic actions, having notably donated all of its 2018 World Cup victory premium to a charity association helping disabled children. He also created his own foundation, “Inspired by Kylian Mbapp\u00e9” (IBKM)<\/strong>and is regularly expressed against racism. His social commitment testifies to his desire to use his notoriety for important causes, strengthening his image of citizen of the responsible world.<\/p>\n Finally, showing an entrepreneurial spirit<\/strong>Mbapp\u00e9 has diversified its activities with strategic investments in technological companies such as Sow<\/strong> (digital sports cards) and Loewe<\/strong> (audiovisual systems), as well as in sports management by becoming majority shareholder of the Malherbe Caen stadium<\/strong>. A somewhat eventful Caen club in recent days. He also ventured into the world of sailing by investing in the French team Sailgp and in media production with Zebra Valley<\/strong>.<\/p>\n This diversification of his interests indicates a long-term vision beyond his football career, aimed at building a sustainable and influential brand. In 2023, he was recognized as one of the 100 most influential people in the world by Time magazine<\/strong> And ranked third on the forbes list of the best paid athletes in the world thanks to its colossal salary.<\/p>\n