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La Liga has just announced earlier this week that HBS was going to take care of the audiovisual production of the Spanish championship. An ad that leaves Mediapp, a historic partner, in shock.
This Monday, the Liga announced that Mediapp was not going to be in charge of the audiovisual production of the championship. HBS, a Swiss supplier, will indeed take over to best broadcast Spanish football meetings. A shattering announcement pointed out by Mediaipro, who decided to react by expressing his dissatisfaction.
This is a decision “unprecedented”esteem Mediapp, the company founded by Jaume Roures, which considers that the liga has opted for “A more expensive offer and a Swiss supplier who has no technical resources in Spain and has no experience in the television production of a competition like La Liga, which extends over an entire season”.
After an experience missed in France, with Ligue 1, Mediapp must face a new failure, which is not least.
Considering having made the best economic and technical offer in the call for tenders, the Spanish audiovisual group said it wanted to appeal this decision, but the Liga already seems to have made its choice.
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