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Dazn and the LFP are negotiating very hard, but it smells like the track for the British chain, which can still see an increase in its subscriptions.

In the heart of a legal and commercial battle, Dazn decided to challenge the contract which binds it to the League for the broadcast of the French championship. The figures are not good and the British platform has decided to denounce the commitments of the League, too timid against hacking in his eyes, and also the shortcomings which prevented the financial viability of this commitment. As a result, Dazn claims 573 million euros and forced negotiations to take stock while the first season of the contract ends. Proposals have been made in both directions, but they are all unacceptable for the other part. Dazn wishes all of the matches for a much lower price, while the league agrees to put an end to this contract provided that you find it financially.

Promotions with shovel, and it works

The very tense negotiation, may continue in the coming weeks, and it is very difficult to imagine an agreement allowing Dazn to continue to broadcast Ligue 1 next season. However, there is a very small reason for satisfaction for the “Netflix” of sport, which has exceeded the 500,000 subscribers in recent weeks due to its many promotions carried out, AFP says. It must be said that the offers to put the price of the subscription to 10 euros per month are multiplying, among other commercial operations, and have helped certain followers wishing to know the epilogue of Ligue 1 in good conditions to take the plunge.

Not enough to fill the Dazn funds, which announces losses of around 200 million euros for its first season. And this figure of the 500,000 subscribers finally exceeded is not likely to change much to the problem, when Canal+ achieves audiences of more than 2 million viewers on European Cup posters in recent weeks. Even if the encrypted channel is historic in France, it is also a victim of hacking and continues to lose money each year, with 147 million euros in net loss in 2024.



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