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Whatever the vagaries of the tournament himself reserve them, the two English clubs – Chelsea and Manchester City – which will participate in the FIFA club World Cup which will take place from June 14 to July 13th will not have made the trip to the United States of America for nothing. The distribution methods of the billion dollars which will be shared between the thirty-two clubs participating in the competition means that the representatives of European football (twelve) will be impaired by the lion; And with regard to these European teams, FIFA will be based on “sports and commercial criteria” linked to the UEFA classification over the last four seasons to determine who will receive what in compensation for their presence across the Atlantic.

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Manchester City supporters in the Premier League at Etihad Stadium, May 19, 2024

Credit: Getty Images

It is a boon for Chelsea, the winner of the C1 2020-21 who, according to the calculations of the financial analyst of football Swiss Rumble, will be paid a minimum of $ 29 million (€ 26M) by FIFA, and for the European champion of 2022-23 Manchester City, head of the list in front of Real Madrid, who will pocket 38.2 million (€ 33.2m) – Just to be there, and even if their journey had to end in the group stage

. In the event of a victory, the jackpot would be € 108 million for the first and € 116 million for the latter, enough to make it better accepted the addition of a four -week tournament to an overloaded calendar.

Dazn? A millard, and after?

Fans of Blues and Citizens will be delighted; But what will delight them less is that they still don't know how they can follow their teams from the United Kingdom.

We remember that the Dazn network had arrived at the FIFA rescue by offering in extremis $ a billion to the body in exchange for global exclusivity of the diffusion rights of the tournament; But Dazn is a paid streaming platform in the United Kingdom (cost of the annual subscription: the equivalent of € 115), where its offer focuses on boxing and mixed martial arts. Dazn must therefore find partners on the British land network to ensure free and clear broadcast of the 63 tournament matches, as required by the contract signed with FIFA.

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The Club World Cup trophy, presented on January 23 in Madrid 2025

Credit: Getty Images

July 5 traffic jam

The catch is that the two main clear and free land networks in the United Kingdom do not want or more of this club World Cup. The BBC, Public Service, and ITV, the private network which had previously made an offer of … 0 euro for the FIFA tournament, withdrew from the game, leaving only Channel 4 and Channel 5, two minor channels in the British audiovisual landscape, as possible associates for Dazn.

The withdrawal of the BBC and ITV is partly explained by the lack of enthusiasm obvious for the competition revised and corrected by FIFA, but only in part. It is also a timing matter. The Club World Cup will indeed reach the quarter -final stadium on July 4 and 5, right at the time when England is starting to defense its title to the Women's Euro, and against France, in addition. Given the popularity of the lionnesses at home (they now have a transport line in their names in London, from Euston to Watford) and the audience records that their matches beat from tournament to tournament (17 million spectators for the final of Euro 2022), we can understand that the British broadcasters hesitate to engage in a second front in terms of football. The BBC has an additional problem: it will cover Wimbledon from A to Z on at least two of its channels from June 30, and therefore has only a limited place for sport in its programming, which will logically go to footballers of the Euro. In addition, the central court of Wimbledon will host the male final on July 13; On July 13, the day of the Club World Cup final.

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The Club World Cup trophy presented on January 23, 2025 in Madrid

Credit: Getty Images

The prices drop, the mayonnaise does not take

Which is a puzzle for Dazn, whose financial balance is fragile despite the recent and almost miraculous entrance to the Pif, the Saudi sovereign background, in its capital

is also so for FIFA, which is struggling to arouse real interest in its new club World Cup. While we are only two months old of the tournament opening match (Al Ahly-Inter Miami at Hard Rock Stadium in Miami, June 14), the majority of matches are far from full, those of Real Madrid being the exception. Ticket prices have however been the subject of spectacular discounts, and FIFA multiplies the offers, promising a right of access to the 2026 World Cup matches to the buyers of several tickets from its World Cup.

But nothing helps – at the moment – to the point that it is possible to find on the secondary market of tickets offered at a price lower than that offered by Ticketmaster, the official FIFA partner in terms of ticket office. The journalist of Times Martyn Ziegler thus found on the Viagogo resale site (not really known for his good deals) a ticket for one of the knockout stages of the competition which would cost $ 18 less than if it was acquired by the official route.

A few days ago, Gianni Infantino still said in a video published on his Instagram site that this competition which is so close to his heart would be “unique” and would attract “the best players and the best clubs in the world”. For spectators, and, in England, viewers, it is a promise that it will be more difficult for it to hold.

Chelsea will be opposed to Flamengo and the Hope of Tunis, plus a third opponent who remains to be determined after the club Leon is sidelined; Manchester City will find Wydad Casablanca, Al Ain and Juventus in his group.The Saudis paid US $ 1 billion, exactly the amount of rights paid by Dazn to FIFA, to acquire 10% of the British group. Dazn has also been the official diffuser of Saudi Pro League in the United Kingdom since last summer.

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